By Team · Sales & Operations Leaders

Win more, and know exactly why.

Tailored responses win more of the deals you're in, insights show you exactly where you win and lose, every rep is enabled with instant answers, and your team gets its time back. More wins, sharper strategy, less grind.

Win more of the deals you're in

Buyers see
themselves in the proposal.

Three layers of intelligence

Tailored, not templated

Every response blends deal intelligence from your CRM and calls, your approved content library, and research from the web, so the answer speaks to this buyer, not a generic boilerplate.

Their language, their priorities

Reflected back

Iris pulls the buyer's stated requirements, pain points, and success criteria into the response. Evaluators recognize their own words, and score it higher.

Higher win rates

Not just faster

Speed gets you more shots on goal. Tailored, on-message responses convert more of them, so the same pipeline produces more closed-won deals.

See where you win and lose

Every response
makes the next one smarter.

Win-rate patterns

Know exactly why you win.

"74% win rate when cloud implementation is mentioned." The differentiators and verticals that actually convert, surfaced from your own deal history, so your team leans into the plays that close.

Where deals slip

And exactly why you lose.

The capability gaps and competitor mentions behind your no-decisions and losses — the features buyers keep asking for that you can't yet provide, and the RFPs that look pre-baked for someone else.

Proof for leadership

The numbers behind
your pipeline.

Deal value impacted, cycle time, win rate, and a deal leaderboard — the ROI your proposal team is driving, ready for QBRs and forecasts without building a slide.

Reduce time in the RFP process

Get reps out of the weeds.

Out of the proposal weeds

Removed from the loop

Sales Engineers and AEs lose days per deal to coordination, drafting, and chasing SMEs. Iris removes them from that loop entirely.

Faster cycle times

More pipeline coverage

Average proposal cycle shortens by 60%. Your team takes on more pipeline without growing headcount.

Reps stay in front of buyers

The work they're paid for

POCs, demos, executive readouts, closing, the work they're paid for gets the time it deserves.

Fills the pipeline

GovSpend integration

Iris connects to GovSpend to surface public-sector RFPs and bid opportunities that fit your business, so your team spends its time on deals worth winning, not hunting for them.

Enable every rep

Instant
access to knowledge.

On a sales call

Answer in seconds

Ask Iris a SOC 2 question, a PTO question, a release-note question, answer in the rep's hands in seconds, with sources.

Prepping for a call

On demand

Reps pull case studies, competitive positioning, and product details on demand, wherever they work: Iris MCP, Slack/ Teams, the browser.

Ramping a new hire

From day one

New reps onboard from day one against your living knowledge map. They don't wait on tribal knowledge or hunt through old Slack threads for answers.

Strategy data, automatically

Real signal

Win-loss analysis, capability gaps, competitive trends, feed your QBRs, forecasts, and roadmap conversations with real signal.

How revenue leaders use Iris

The outcomes.

Outcome

Reps sell, they don't format

Pull your team out of the proposal weeds. Faster cycles mean more pipeline coverage per rep, and more time in front of buyers.

Outcome

Every rep, instantly enabled

Product, security, and competitive answers in the channels reps already work, so new hires ramp faster and the whole team sells smarter.

Outcome

Strategy from real signal

Win-loss analysis, capability gaps, and competitive trends generated from your own deals feed your QBRs, forecasts, and roadmap.

Customer story · Centralized knowledge

See how BuildOps
gave every rep one searchable source of truth.

Scattered content and tribal knowledge replaced by a single searchable hub — so new reps ramp from day one and the whole team reuses accurate, up-to-date answers.

Read the BuildOps story

See it live

Insights on real data.

15 minutes. We'll show the Insights view on real customer
data.